You searched for: "" but we corrected it to "*"

Did you mean to search for ""? Click here to show those results.

The results has been filter on Authors containing Peet Venter.
ANA has found 2 results for you, in 204 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Research papers

The Internet and the changing role of market research

Internet based research is very experimental in nature due to the rapid development of the Internet. Because of this rapid growth, theory has been slow to catch up. As Harris (1997) points out, marketing activities on the Internet can largely be...

Catalogue: New Monograph Series Vol.10: Marketing Research in a .com Environment
Authors: Peet Venter, Meyer Prinsloo
June 15, 2000
×

Citation

Venter and Prinsloo (2000a, June 15). The Internet and the changing role of market research. ANA - ESOMAR. Retrieved May 11, 2024, from


https://ana.esomar.org/documents/the-internet-and-the-changing-role-of-market-research-5578


Research papers

The Internet and the changing role of market research

This paper addresses the important role that the Internet plays in a changing market research environment. It uses case histories as a backdrop to analysing the problems and advantages associated with Internet-based research. It also identifies...

Catalogue: ESOMAR Net Effects 1999
Authors: Peet Venter, Meyer Prinsloo
June 15, 1999
×

Citation

Venter and Prinsloo (1999a, June 15). The Internet and the changing role of market research. ANA - ESOMAR. Retrieved May 11, 2024, from


https://ana.esomar.org/documents/the-internet-and-the-changing-role-of-market-research